What is your background, and what motivated the creation of your brand?
I’ve been an entrepreneur for 30 years now, a very enriching adventure that requires a considerable amount of dedication. During the early years, I worked extensively and didn’t take the time to listen to my body. Huge mistake: one day, an intestinal problem emerged, and I was constantly uncomfortable.
At the time, most specialists advised me to undergo surgery. The turning point came from a doctor who advised me to try a probiotic treatment. I was rather hesitant at first. But I took the leap as I would have done anything to find an alternative to surgery! And I was amazed by the results: the pain disappeared, and I could finally live my life to the fullest.
I found it simply amazing that a natural solution could replace a surgery deemed “inevitable” by several specialists, including some renowned ones! That’s when the creation of Nutrimea seemed like an obvious step. I wanted to make the numerous benefits of dietary supplements known to as many people as possible. This was the founding act of my vision for Nutrimea. And it is still today the raison d’être of Nutrimea: to democratize natural health. Today, we are only at the beginning of this beautiful adventure…
If you had to highlight one key advantage of your brand compared to its competitors, what would it be and why?
Nutrimea has a great capacity for innovation. First, our dietary supplements are designed and manufactured in France. This is the first assurance of quality we offer our clients. I believe our difference comes from the fact that we place the end consumer at the heart of our product development. The objective is to know our customers, their needs, and their desires as best as possible.
Today, Nutrimea is a team of 50 people and a range of 46 supplements covering various needs from health to well-being, including sports and beauty.
Our teams are hard at work to introduce new formulas with the same obsession: French expertise that combines the highest quality with fair pricing.
What are your company’s projects?
Our main goal is to continually improve our customers’ experience before, during, and after their regimen. To achieve this, we strive to be close to our community, listen to our customers, and answer questions to better understand their needs.
We are now a recognized brand in France. Naturally, our focus is turning to foreign markets, where consumers have the same expectations that we have met in France. Our objective is thus to enhance the development of our brand abroad.
For several years now, we have been present in some of our European neighbors, like Italy and Spain.
The excellent feedback we receive encourages us to look even further. This year, we launched our Nutrimea website in Germany. And, a little scoop for your readers, our launch in the Netherlands is imminent. In addition to covering new countries, we are working on launching an innovation that will be unveiled soon with a prestigious partner.
What is your opinion on the dietary supplement market in France?
The dietary supplement market is booming. I believe that a growing number of French people want to take back control of their lifestyle, be it for nutrition, well-being, or environmental footprint reasons. Nutrimea fits perfectly into this evolution by offering its customers natural alternatives to take care of themselves. I think this phenomenon will only amplify in the coming years.
What dietary supplement(s) do you take daily and why?
I’m a big consumer of our Nutrimea products! At the start of September, I like to do a multivitamin cure to get a good start. As the cold approaches, I take Vitamin D3 to boost my immune defenses. I also regularly do probiotic cures for intestinal transit, which caused me so many problems in the past.
